Apart from the use of various elements in this advertisement, it contains some texts that have been characterized by the use of exclamation marks. Companies and businesses create adverts that are specifically targeted to appeal to certain groups of people or niche markets.
The inclusion of these other products is an indication that the company product line is versatile to meet the varying needs of customers or target market. In contrast, Charlie Sunshine is a relatively similar product i. There are various brands of Charlie Sunshine fragrances including grapefruit, green notes, mandarin, lemon, sandalwood, and pear.
The message is depicted through the use of orange, lively, bright, sunny color. The confidence portrayed by the model in the advertisement is also evident in her posture, which also shows that she is relatively easy-going. The differences in the outlook and message are fueled by the differences in the target audience and attempt to persuade as many potential customers as possible.
This implies that customers are re-assured that the product is manufactured by a trusted company that is not likely to disappoint their expectations. Therefore, this new perfume seems to be targeted toward an up market customer who will ooze confidence and leadership in the workplace while remaining attractive and sexy.
Finally, the use of the phrase, "expect everything" also contributes to confidence and has an empowering impact on the customer. While the advertisement of this product appears different from WOMAN on the first look, it is somehow similar following a critical analysis of the advert.
However, the logo stands out despite being small since it is written in white and on a black background. First, the posture and appearance of the model implies that the target audience or customer needs to wear this perfume in order to look nice, trendy, sexy, and confident while being attractive to both men and women.
Since WOMAN is a new line of fragrance being in traduced to the market, Hugo Boss has designed the advertisement for this product in a manner that seeks to persuade and appeal to the target audience and market. This shape is quite different from the shape of other perfumes and suggests the kind of target audience for the company.
Considerations When Designing Advertisements Generally, big companies or businesses utilize advertisements in attempts to reach markets and target audience through product appeal. Comparison of Two Advertisements As previously mentioned, two or more advertisements of a similar product tend to be very different with regards to images, sounds, and language.
One of the distinctive features of the advert from other perfumes manufactured by the company is the half moon shape of the bottle. These products are fragrances that are manufactured by two different companies and relatively geared towards the same target audience.
Advertisements usually contain a persuasive message through an identified sponsor. This implies that the ads must be eye-catching and stylish in order to be attractive. This implies that the model would be attractive to both men and women who would want to be with her since they would not feel intimidated or belittled.
For instance, the model looks very relaxed by crossing her arms and has a smile that appears to be flirting.
One of the most important considerations for advertisements is ensuring that they are appealing and attractive to potential customers. Advertisements are basically part of daily life given the prevalence of adverts across television, radio, and newspapers among others.
This difference is characterized by varying language, images, and sounds that focus on making the product desirable and appealing. Charlie Sunshine advertisement by Revlon not only portrays an undertone of sophistication but seemingly provides a message regarding sunshine.
The most notable characteristic of this advertisement is its color, which is very contrasting to the conventional black and white. Her look portrays a woman who can achieve everything she wants or obtain nearly everything in an effective rather than in an uncontrollable way.Archives of Task Select Two Advertisements From Magazines And: View essay.
Task Select Two Advertisements From Magazines And Write A Comparative Analysis Of Them Essay Research Paper Media Coursework Task Select two advertisements from magazines and write a comparative analysis of them Adverts Vauxhall Vectra Goodye. Unlike most editing & proofreading services, we edit for everything: grammar, spelling, punctuation, idea flow, sentence structure, & more.
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Advertisements are ways to attract audiences to many different products. Most appeal to different audiences that sell the same product. Most products sell because of their advertisements on billboards, in magazines, on television and on the radio.3/5(10). Essay about A Comparison of Two Advertisements Words | 5 Pages.
A Comparison of Two Advertisements Advertising is a tool used by businesses to inform us about their products and to persuade us to buy them. A Comparison of Two Advertisements Essay - A Comparison of Two Advertisements I am going to compare two advertisements which I took from the magazine 'Marie Claire.' 'Marie Claire's target audience is young, sophisticated women, aged s.Download